Social media has become one of the best ways to get people to see your business. If you do not have a business account with any or all of the social media platforms, then you are missing out on so much.
Well, having a profile is just one of the dynamics of having a successful social media story. And that is why this piece exists to tell you just how precise you need to be when posting your content on social media. This text is based on two primary forms of businesses- the B2B (business-to-business) and the B2C (business-to-client). So read on to find out more.
Being the social media platform with most people on the planet, having a business profile on Facebook works wonders. And so it dictates that you are very keen on the timings you decide to post your content, making it accessible when one searches on an SEO checker.
If your business is a B2B, the best times to post are 9.00 am and 2.00 pm EST on Mondays, Wednesdays, or Thursdays. On the other hand, for B2C, the best times are at noon EST on Mondays, Tuesdays, or Wednesdays. At these times, you are sure to reach your audience without the need to repost another time.
If you want to be successful on Twitter, you will post new content at 9.00 am and 4.00 pm if you are a B2B. But for maximum impact, consider the 11.00- 1.00 pm window on Monday Or Thursdays. For a B2C, consider uploading your content at 12.00 pm or 1.00 pm all EST on Monday, Tuesday, and Wednesday. Twitter is a very engaging platform where clients reach you at the touch of a button. And so you have to be online the better part of the day to attend to any questions raised regarding your products and services.
It is said that a picture is worth a thousand words, and Instagram does understand this factor. And since the platform is live 24/7, 365 days, content is always flowing in. This means that you have to stay on top of your game not to miss a beat on the timings of your content. So if you would want to rank high on a Google SEO, upload your content at the exact timings for maximum impact. For both B2B and B2C, it is best to upload your pictures or videos at 12.00 or 1.00 pm EST on Mondays all through Friday. With Instagram, consistency is vital, and that is why you should create a schedule. Either once or twice a week. Also, keep in mind that your business sector will demand certain times, so pay attention.
Last but not least, we have LinkedIn, which operates differently from all the other platforms. For best results, you are required to post at 7.45 am, 10.45 am, 12.45 pm, or 5.45 pm EST. The B2B businesses rank high on Wednesdays and the B2C firms on Monday and Wednesdays.
All these timings work wonders, and you should give it a try.